Welcome to the Official Brand Store, Get upto 20% off across Products! Free Discreet Delivery above Rs. 650

History of Durex

Durex has made a lot of history over the past 102 years. Learn about the company from 1915 through to the present day here.

1915 - Founded
London Rubber Company

The London Rubber Company was founded by LA Jackson, selling imported condoms and barber shop supplies

1929
Durex Brand Registration

The London Rubber Company (LRC) registers Durex brand

1950s
Durex Lubricated Condom

Durex releases its first lubricated condom

1953
Electronic Testing of Durex Condom

Durex is the first brand to develop and use electronic testing

1960s
Anatomically Shaped Condom released by Durex

The world's first anatomically shaped condom is released by Durex

1970
Durex Condom Advertisement

Durex is the world's first condom brand to advertise in many countries

1990
Durex Quality and Standard

Durex is the first condom brand to adopt a Global "seal of quality" as standard

1995
Flavored Condoms

Durex introduces a range of colored and flavored condoms

1996
Durex Website Launch

Durex is the first condom brand to launch a website

Now we have 42 different sites for the countries we market in

1997
Durex introduces non-latex condoms

Durex introduces non-latex condoms: The Avanti Range, which uses a new non-allergenic material - synthetic polyurethane developed by Durex that is softer and more elastic than natural rubber latex in

1997
Global survey conducted by Durex

Durex is the first condom company to conduct and publish a global survey n.

2001
Durex Pleasure Condom

Durex introduces Pleasuremax: The ultimate pleasure condom for both partners, making Durex the first condom brand to market a condom that combines ribbed and dotted textures with shape, to maximize simulation for both partners

2002
Groundbreaking Social Program supported by Durex

Durex supports groundbreaking social program to promote gender equity in Brazil 'Program H' This is followed by further projects in India

2003
Durex launches an exciting range of Play lubricants

Durex launches an exciting range of Play® lubricants

2005
Global Sex Report launched by Durex

Durex Network launches the Face of Global Sex reports that explore the aspects of human sexual behavior and are produced primarily to inform academics and policy

2008
Durex Sexual Health Poster

To promote safe sex for young people, Durex called for young people between the ages of 16-24 to design a unique sexual health poster - a poster designed by them, for them

2009
History of Durex

Durex turns 80!

2010
Condomize Initiative supported by Durex

Durex supported the Condomize! initiative of The United Nations Populations Fund, at the International AIDS Conference in Vienna by donating 220,000 condoms